October 1st, 2018
Amidst the fever-pitch energy and press surrounding men’s fashion week in Paris, Playboi Carti was at it’s center: Aside from walking the runway in Virgil Abloh’s highly anticipated debut Louis Vuitton show, Playboi Carti and Bravado announced a surprise pop up retail experience at the Parisian boutique, Nous. To add to the already palpable energy of the retail event, Carti made an impromptu live appearance at the shop with ASAP Rocky, Skepta and Ian Connor in tow, turning the pop up into one of Fashion Week’s most significant and exciting happenings. As hundreds of young fans lined up to own a part of the 15-piece exclusive capsule collection, hundreds more gathered around the boutique’s Parisian streets to capture the undeniable energy that Playboi Carti brings wherever he sets foot. Bravado’s Die Lit Paris pop up further confirmed Playboi Carti as one of music and fashion’s biggest stars.